// Short Bio
I'm GUSTAVO HENRIQUE / or GUS /ɡʌs/, like GUESS.
And I'm a Global Creative Director for Corona Cero at Grey Global.
With almost 11 years of experience in advertising, I’ve worked on global and local campaigns for brands like Corona, Budweiser, Nike, Ford, Google, Old Spice, and Uber. Always mixing pop culture, strategy, and bold ideas to create work that connects and stands out.
I’m from a small town in Brazil, and now I live in São Paulo, a huge, chaotic city with over 13 million people. Moving here taught me how to adapt, grow, and stay open to new things.
Embracing challenges is my thing! That’s why I’m proud to have been a vegetarian for almost 10 years.
I'm a political idealist, sensitive, and a bit of a pessimist.
While I love dogs, horses, pigs, elephants, and even dinosaurs (cats come after all those).
// Contacts
Reach out anytime to chat, call, or simply say hello:
gustavohenrique0491@gmail.com
+55 11 93295-4685 (whatsapp)
https://www.linkedin.com/in/gushs/
// Recognitions
I focus on creatively solving problems, regardless of their nature. Many of these solutions have been recognized and awarded at prestigious advertising festivals. I have been recognized at Cannes Lions and have also received awards from Clio, Clube de Criação do Brasil, The One Show, and other prestigious international festivals.
// Cannes Lions
2026 — Gold | Direct | Lime Guides | Corona
2026 — Silver | Direct | Lime Guides | Corona
2026 — Bronze | Brand Experience and Activation | Lime Guides | Corona
2026 — Bronze | Outdoor | Lime Guides | Corona
2026 — Bronze | Design | Lime Guides | Corona
2024 — Shortlist | Entertainment for Sports | Reimagine Victory | Nike
// Clio Sports
2024 — Gold | Brand Entertainment/Content | Reimagine Victory | Nike México
2024 — Gold | Brand Entertainment/Content | Lose It All. Win It All | Nike México
2024 — Gold ×3 | Experience/Activation | Quinceañeras FC | Nike México
2024 — Silver | Fan Engagement | Lose It All. Win It All | Nike México
// Clio Music
2023 — Bronze | Integrated Campaign | Budweiser World Cup 2022 El Ojo de Iberoamérica
2024 — Bronze | Brand Experience & Activation | Quinceañeras Party | Nike México Ciclope Latino 2024 — Production Design | Reimagine Victory | Nike
// Brazilian Creative Club Festival
2025 — In Book | Promo & Direct | Monster Paw Can | Beats
2024 — Gold | Filme / Direção | Lose It All. Win It All | Nike México
2024 — Gold | Efeitos Especiais | Bring on the Impossible | Ford
2024 — Silver | Cases Integrados | Reimagine Victory | Nike México
2024 — Bronze | Promo & Direct | Quinceañeras Party | Nike México
2024 — Bronze | TV, Cinema e Outras Telas | Lose It All. Win It All | Nike México
2024 — In Book | Filme / Fotografia | Lose It All. Win It All | Nike México
2024 — In Book | Sound Design | Old Spice Warriors
2024 — In Book | Animação | Old Spice Warriors
2022 — Bronze | Art Direction | Uber Souvenirs
2022 — Silver | Illustration | Uber Souvenirs
2021 — In Book | Melhor ou Igual | Fanta Guaraná
2021 — Prata | Better than Normal | Nike Women
2020 — In Book | Parachute Sale | Google and Elo Card
2014 — In Book | Mini Cooper Recall | Student
I have worked at only three agencies in my career, which I believe says something about me, right? My journey began at Santa Clara MC Saatchi, where I spent four and a half years. After that chapter, I started a new one at Wieden+Kennedy Brazil, where I spent six years. Now, I'm working at Grey Global.
Also taught at Cuca Creativity School in 2024.
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Click here to see my resume.